The Institute of Sales & Marketing Management of Nigeria (ISMMN) is pleased to announce its Annual Conference 2026, a premier gathering of sales, marketing, business development and commercial professionals committed to advancing their careers, organisations and the Nigerian business environment.

The conference will bring together experienced professionals, industry leaders, entrepreneurs, business executives, corporate decision-makers and emerging talents for a day of knowledge sharing, professional development, networking, recognition and collaboration.

Under one roof, participants will have the opportunity to learn from experienced professionals, exchange ideas, build valuable relationships and gain practical insights that can be applied to today’s rapidly changing business environment.

WHY YOU SHOULD ATTEND

The world of sales and marketing is changing rapidly.

Technology, artificial intelligence, changing customer expectations, digital transformation, increased competition and evolving buying behaviour are redefining how organisations attract customers, generate revenue and build lasting relationships.

The ISMMN Annual Conference provides an opportunity for professionals to step away from their daily routines, learn from experts and connect with people who are shaping the future of sales and marketing.

Whether you are a Sales Executive, Marketing Professional, Business Development Manager, Commercial Director, Entrepreneur, Consultant or Corporate Executive, this conference is designed to provide valuable insights and meaningful professional connections.

WHAT TO EXPECT

1. INSPIRING KEYNOTE PRESENTATIONS

Hear from accomplished professionals and thought leaders as they share practical insights, experiences and strategies for succeeding in today’s competitive business environment.

Keynote sessions will explore emerging trends in sales, marketing, leadership, customer experience, business growth, technology and professional development.

2. PROFESSIONAL LECTURES

Participants will benefit from thought-provoking lectures covering important issues affecting sales and marketing professionals.

Sessions will focus on practical knowledge that professionals can apply immediately in their organisations and careers.

3. INDUSTRY PRESENTATIONS

Industry experts and experienced practitioners will share real-world experiences, successful strategies, lessons learned and perspectives on the future of the profession.

4. PROFESSIONAL NETWORKING

The conference will provide a unique networking environment for sales and marketing executives to meet professionals from different industries and organisations.

Build relationships. Exchange ideas. Discover opportunities. Collaborate.

The people you meet at the conference could become your next business partner, client, employer, mentor, colleague or strategic connection.

5. INDUCTION OF NEW MEMBERS

One of the major highlights of the conference will be the formal induction of newly admitted ISMMN members.

The induction ceremony will officially welcome new members into the professional community and recognise their commitment to professional development and excellence in sales and marketing management.

6. PRESENTATION OF AWARDS

The conference will also feature the ISMMN Awards, recognising outstanding professionals and organisations that have demonstrated excellence, leadership, innovation and exceptional contributions to sales, marketing and business development.

The awards will celebrate individuals and organisations making meaningful contributions to the growth of the profession and the wider business community.

7. BUSINESS & CAREER OPPORTUNITIES

The conference will create opportunities for participants to discover potential collaborations, career opportunities, business partnerships and professional relationships.

Participants will be able to engage with professionals across multiple sectors and expand their professional network.

8. PROFESSIONAL COMMUNITY

Being part of ISMMN means being connected to a community of professionals committed to continuous learning, ethical practice, leadership and excellence.

The annual conference provides an opportunity to strengthen that community and encourage collaboration among members and industry stakeholders.

WHO SHOULD ATTEND?

The ISMMN Annual Conference 2026 is designed for:

• Sales Executives
• Sales Managers
• Marketing Executives
• Marketing Managers
• Business Development Executives
• Business Development Managers
• Commercial Managers
• Business Owners
• Entrepreneurs
• Corporate Executives
• Customer Experience Professionals
• Brand Managers
• Digital Marketing Professionals
• Account Managers
• Relationship Managers
• Consultants
• Trainers and Coaches
• Human Resource Professionals
• Young and Emerging Professionals
• ISMMN Members
• Prospective ISMMN Members
• Organisations interested in professional development

KEY CONFERENCE THEMES

The conference will explore critical issues shaping the future of sales and marketing, including:

The Future of Sales & Marketing

Understanding the changing commercial environment and preparing professionals for the future.

Artificial Intelligence & Digital Transformation

How AI and emerging technologies are changing customer acquisition, sales processes, marketing strategy and business growth.

Building High-Performance Sales Teams

Strategies for recruiting, developing, motivating and retaining exceptional sales professionals.

Customer-Centric Growth

Understanding customer needs, improving customer experience and building long-term customer relationships.

Modern Marketing & Brand Growth

How organisations can build stronger brands and remain relevant in an increasingly competitive marketplace.

Leadership & Professional Excellence

Developing the leadership, strategic thinking and commercial capabilities required to succeed at senior levels.

Networking & Strategic Collaboration

Creating meaningful relationships that generate professional and business opportunities.

INDUCTION CEREMONY

The conference will feature a special ISMMN Membership Induction Ceremony for newly admitted members.

This is an important milestone in the professional journey of every new member.

The ceremony will formally welcome inductees into the Institute and reinforce ISMMN’s commitment to developing competent, ethical and high-performing sales and marketing professionals.

New members are encouraged to attend in their official corporate or professional attire and participate fully in the ceremony.

ISMMN AWARDS

The ISMMN Annual Conference Awards will recognise individuals and organisations whose contributions have demonstrated excellence and leadership in the sales, marketing and business development profession.

Potential recognition categories may include:

• Sales Professional of the Year
• Marketing Professional of the Year
• Business Development Professional of the Year
• Emerging Sales & Marketing Professional
• Sales Leader of the Year
• Marketing Leader of the Year
• Outstanding Business Development Executive
• Excellence in Customer Experience
• Digital Marketing Excellence Award
• Corporate Excellence Award
• Lifetime Achievement Award
• ISMMN Distinguished Professional Award

Final award categories and recipients will be announced by the Institute.

NETWORKING EXPERIENCE

One of the biggest benefits of attending the ISMMN Annual Conference is the opportunity to connect with other professionals.

Come prepared to:

Meet new people.
Exchange ideas.
Share experiences.
Discover opportunities.
Build partnerships.
Expand your professional network.

Whether you are looking for clients, partnerships, career opportunities, mentors, employees or new business relationships, the conference provides an environment for meaningful professional connections.

WHY ISMMN?

The Institute of Sales & Marketing Management of Nigeria is committed to promoting professional excellence in sales and marketing management through education, professional development, networking and recognition.

ISMMN provides a platform where professionals can continuously improve their knowledge, strengthen their capabilities and connect with other practitioners across industries.

The Annual Conference represents one of the Institute’s major platforms for bringing the professional community together.

A DAY OF LEARNING, CONNECTION & RECOGNITION

The ISMMN Annual Conference 2026 is more than a conference.

It is an opportunity to:

LEARN from experienced professionals.

CONNECT with industry peers and decision-makers.

GROW your professional network.

DEVELOP new skills and perspectives.

DISCOVER new business and career opportunities.

CELEBRATE professional excellence.

BELONG to a community of forward-thinking sales and marketing professionals.

EVENT DETAILS

Event: ISMMN Annual Conference 2026
Date: Saturday, 14th November 2026
Time: 10:00 AM Prompt
Venue: Nigerian Institute of Medical Research (NIMR), Yaba, Lagos

Highlights

• Keynote Presentations
• Professional Lectures
• Industry Presentations
• Panel/Expert Sessions
• Membership Induction
• ISMMN Awards
• Professional Networking
• Business Connections
• Career Development Opportunities
• Much More

CALL TO ACTION

BE PART OF THE ISMMN ANNUAL CONFERENCE 2026

Join sales and marketing professionals from across Nigeria for a powerful day of learning, networking, professional development and recognition.

Whether you are an ISMMN member, a sales professional, marketing executive, business development leader, entrepreneur or corporate executive, this is an event you should not miss.

Save the Date

14 NOVEMBER 2026
10:00 AM PROMPT
NIMR, YABA, LAGOS

Come ready to learn.
Come ready to connect.
Come ready to grow.

ISMMN Annual Conference 2026

Connecting Professionals. Advancing Careers. Transforming Sales & Marketing.